Asia Pacific Pea Protein Market Trends 2025 | Size, Share, Price, Analysis, Report And Forecast 2032

Asia-Pacific Pea Protein Market: Poised for Plant-Based Growth

1. Market Estimation & Definition

The Asia-Pacific Pea Protein Market is experiencing remarkable expansion, driven by rising demand for plant-based nutrition across food, beverages, supplements, and animal feed. In 2024, the market generated approximately USD 662.6 million, and it is projected to nearly double to USD 1,393.6 million by 2030, growing at a 13.2% CAGR from 2025 to 2030

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2. Market Growth Drivers & Opportunity

• Health & Environmental Trends: Rising health-consciousness and sustainability concerns are pushing consumers toward pea protein, which is low in allergens, rich in essential amino acids, and eco-friendlier than animal-based proteins

• Rapid Product Innovation: Food manufacturers are expanding into meat alternatives, protein-fortified snacks, and plant-based formulations, driving demand for versatile pea protein ingredients

• Active Lifestyle Adoption: The surge in sports and active nutrition segments in countries like Australia and India is fueling incorporation of pea protein in supplements and functional foods

• Emerging Animal Feed Applications: Pea protein is gaining ground in pet food and livestock nutrition due to its hypoallergenic, grain-free profile—offering new routes for market growth

3. What Lies Ahead: Emerging Trends Shaping the Future

• Isolates Dominate: In 2024, pea protein isolates accounted for the largest and fastest-growing product segment, thanks to their high protein concentration and functional versatility

• Dry Format Prevails: The dry form holds a substantial share due to its longer shelf-life and cost-efficiency, while wet formats are gaining traction in beverages like RTDs and smoothies

• Multi-Sector Application Growth: Beyond food and supplements, usage in animal feed, beverages, cosmetics, and personal care is expanding—especially in South Korea and Japan—indicating versatile opportunities

• Localization & Innovation: Companies are increasing localization—from R&D to production—to offer products tailored to regional preferences, alongside sustainability initiatives and enhanced functionality

4. Segmentation Analysis

Key market segments include:

• Product Type: Isolates, Concentrates, Textured Pea Protein (Isolates lead in both share and growth)

• Form: Dry (dominant) versus Wet (growing in beverage applications)

• Application: Food & Beverages (largest share), Nutraceuticals & Supplements, Animal Feed, Cosmetics & Personal Care

• Distribution Channels: Includes online sales, supermarkets/hypermarkets, and specialty stores

5. Country-Level Analysis: China & India

• China: Leading the region—holding a significant share (around 45% by volume in 2024) due to plant-based trend adoption, regulatory support (e.g., vegan certification), and booming F&B innovation .

• India: Poised for explosive growth with an expected CAGR of around 14.6%. Fuelled by a large vegetarian population, clean-label awareness, and strong demand from fitness and bakery sectors

Countries like Indonesia, Japan, South Korea, Australia, and others are also rising—with unique opportunities based on urbanization, wellness trends, and regional preferences

6. Competitor Analysis

The Asia-Pacific market remains fragmented, led by both global giants and strong regional players:

• Global Players: Archer Daniels Midland, Cargill, Ingredion, International Flavors & Fragrances, and Kerry Group hold prominent positions, though collectively accounting for just ~17.4% of the regional market

• Regional Force: Roquette Frères dominates individually (around 35% share in 2024) thanks to sustainable sourcing and advanced production capabilities

• Innovation Leaders: Burcon NutraScience is rapidly expanding in high-value sectors like infant nutrition and supplements .

• Strategic Moves: Expansion of R&D centers (e.g., by Roquette in Singapore), partnerships (e.g., Shandong Jianyuan with Japanese firms), and new processing plants (e.g., Ingredion in Australia) highlight active market positioning

7. Press Release Conclusion

The Asia-Pacific Pea Protein Market is on a high-growth trajectory, set to rise from USD 662.6 million in 2024 to USD 1,393.6 million by 2030, at a 13.2% CAGR . Consumer health trends, environmental awareness, food industry innovation, and the rise of clean-label habits are fueling its rapid expansion. Isolates and dry formats remain dominant, while demand spans from food & beverage to supplements, animal feed, and beyond. China and India lead in volume and growth, with other countries offering tailored opportunities. Companies combining local R&D, sustainability, and diversified applications are establishing strong strategic advantages. As the region evolves, pea protein stands out as a central pillar of future nutrition across Asia-Pacific.

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